Evans Food Interviewed by Close-Up TV News
Close-Up TV News Recognizes Evans Food Group
Close-Up TV News recognizes Evans Food Group as the producer of the world’s finest pork rinds and cracklins
Pork rinds, deep-fried cured pork skins puffed into curls, are the second fastest growing market in the snack food industry today. Evans Food Group (http://evansfood.com/) is the largest private label pork rind manufacturer in the world and one of the fastest growing companies in terms of sales in the United States. With a product line that dates back to 1932, Evans Food Group’s success can be attributed to its remarkable commitment to quality.
“People will buy a product if it tastes good,” says Jim Speake, president of Evans Food Group. “Our growth has been what it is because we make a high quality product.”
In addition to their own brands, such as Mac’s Snacks, LaTonita, Chac’s, and Rap Snacks, Evans Food Group also manufactures pork rinds and cracklins for a large number of private label distributors. Evans Food Group partners with large grocery stores, other snack manufacturers, independent retailers, and companies of all sizes. They provide each of their partners with a product manufactured to order, and they develop a program with each of their private label customers to help them stock, promote, and move their products.
“We are very particular about all of our products, and our private label customers get the same quality products as those with our name on them,” says Speake. “We hold ourselves to a very high standard and don’t bring any cheap meat cuts – no matter who we’re making them for.”
Pork rinds have recently been introduced to an entirely new customer base due to the benefits associated with high protein, low-carb diet trends. And Evans Food Group is always looking for ways to improve, whether by reducing sodium content or developing new flavors for the Hispanic markets.
“We are a good company to partner with, whether it be a major chain or someone looking for a private label,” says Speake. “We’ve got good people. We continue to grow and we’re looking for opportunities for more growth.”
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